Esya Consulting is a startup business. Our role was to guide the entrepreneur in positioning his new brand online.
After setting the base of what makes the brand exist in a digital environment, we spent time understanding where he wanted to go and based on his budget we provided him with a website that would be extensible.
The challenge was to make his brand communicate clearly what he wanted to do. Keeping in mind the end user, we planned the website on what could arise an interest in the user.
A budget website may not seem to be much different to a huge website. However the lack of content and storytelling affects considerably the quality of a website.